Oh, that darn Etsy Shop. It taunts me. Haunts me. Makes me feel inadequate, guilty, and annoyed. It’s always there, lurking over my shoulder. I’ve struggled with it since January 4, 2008. Six dreadful years and a meager 222 sales to show for it. I’ll admit, it was a good way to get started. I didn’t have to maintain a massive inventory. Just update a few at a time as things were made.
Then I started going to events. Again, I started small, but now with 8-10 activities throughout the year, it has become incredibly difficult to maintain an online presence. Just when I get something photographed and listed, I take it to a show, sell it, and have to remove it from the shop. It may only cost 20 cents per listing, but that can add up. I’ve considered keeping separate inventories: the majority for live events and a smaller group for online only. But after all this time, I just haven’t been able to make it work. Why leave a box of fiber home when I know I could sell it at the show?
I don’t know if I should just give up all together. Online sales have never been successful for me. For some reason I have developed a following that isn’t so Internet focused. They aren’t posting selfies with my yarn, or gabbing about their latest project on Ravelry, or buying loads of fiber from my shop. When I stand there in front of my booth, I sell. When I sit at home staring at the computer, nothing happens. Sure, it’s easy to get lost in the overwhelming avalanche of fiber that is now available online. I understand there are many things to choose from, and obviously mine just doesn’t shine through.
- Is it time to close up shop?
- How can I reconfigure things to make them work for me?
- Would it really matter if I just didn’t do online sales anymore?
I was planning to reopen next Monday. But I have to take all new photos of my products, another aspect of this that I hate. Yesterday we finally had some sun, so I got out my camera, lugged the boxes of fiber into the living room, and sat down to work. Camera battery dead! I put in the charged battery. The camera won’t come on. PS. This camera is at least 15 years old. Refusing to be defeated, I used my phone camera. The pictures look great on the phone, but terrible on my computer. No color! Next stop is PicMonkey, a free photo editing website. I fixed all the pictures there and now they look reasonably accurate. But, ooooh, I hate this nonsense.
This first collage shows the pictures unedited.
The second collage shows the photos enhanced. And I did add a filter over the whole thing to give it more oomph. The “normal” edited photos are available for view on Flickr.